Building A Bigger Fan Base With Bottle Service

New Year’s Eve is just around the corner and with it parties, celebrations, and bars and clubs filled with revelers looking for a good time. Celebrations don’t stop there, sports fans will be crowding into sports bars and clubs for College Football Bowl Games and in February, Super Bowl parties will take center stage. March Madness is not far behind, and again, sports bars will be filled with fans rooting their favorite college teams on to victory. Most of the customers go to the bars and clubs to have a good time and enjoy friends and engage in good natured badgering of those cheering for rival teams. What an opportune time for bars and clubs which may not already have a Bottle Service to start one! With this service, nightclubs and bars can offer a dedicated server to a group and bottles of liquor or wine secured with bottle locks. The bottle locks can help a sports bar or club to keep those who are partying a little too excessively from continuing if they begin to become a nuisance.

Obviously sports bar and nightclub owners want their patrons to have a good time, but always within reason. When fans get a little too intoxicated it is easy for good natured fun to get out of control. It may be the fan who just becomes excessively loud or the one who gets angry and aggressive towards others. When patrons are permitted continual access to alcohol without any constraints that is the time when fights and arguments flare up, sometimes with little or no reason. With a bottle service, bottle locks are used to secure the bottle and drinks are poured by a waiter or waitress. The server has a key to open the lock and pour drinks when requested and secures the lock in place again once drinks are filled. If a patron is deemed to be becoming too intoxicated, the server has the ability to refuse to open the bottle and refill a drink. This service also gives the club or bar owner the ability to identify if a patron is not fit to drive and insist on a group’s dedicated driver to step in or insist a cab be called for the patron.  

You may be wondering how you can make a bottle service work in your sports bar or nightclub. In either situation separate seating areas or rooms can be set aside for group reservation. If the group is large enough consider setting aside a room with a bar and wait staff that are dedicated to this group. For a sports bar there may be several large televisions with multiple games playing. For a nightclub, the room might be used for office get-togethers, birthday celebrations, wedding parties, etc. Set a group rate and designate the number of top shelf alcoholic beverages will be included in the price. Dedicate a waiter or waitress to the group and he or she will be the server and control the bottle cap key. The server can ensure no uninvited guests enter the group area and disrupt the party or try to drink from the allotted bottle(s). The server can be told in advance who a designated driver for the party group will be and ensure that the dedicated driver is not provided with alcohol and they can partner with the dedicated driver if a member of the group is becoming too rambunctious. The use of bottle caps and locks can help management keep control over a facility and intervene before issues arise by cutting off access to wine and spirits when a group is using a bottle service.
 

Bottle Service can be an asset to your sports bar or club by catering to groups of fans or special occasion celebrations. Provide a unique experience with dedicated wait staff and control the festivities by incorporating bottle locks so fans don’t turn fanatical in your establishment.  

For more information on Bottle Service contact us or call 1.770.426.0547     

Fun Is In The Air

When going out for a night on the town with friends, most people are looking for a night of fun and relaxation. If they’re going to go out with a group to a bar or nightclub, one fantastic option many customers now look for is bottle service. A lot of places don’t consider offering this option, however, because they don’t know all the benefits it offers their customers. Many bar owners look at bottle service as  high maintenance and they don’t think their patrons will buy in. If they would simply weigh the pros and cons of this big money maker, they would see that it is well worth it.  

Bottle service means the group gets a specific table where they have guaranteed seats for the night. The catch for them is that they must purchase one or more bottles of high end liquor. These bottles mean big profits for the business and most likely, big tips for the waitress assigned to the table. The gratuity may be included in the price of the table for the night, but it is well worth it. They also get to have all the glasses and mixers readily available and their waitress will pour their drinks for them. Now, in many states it is illegal for people to pour their own drinks anyway, but if you think about it, that wouldn’t be a viable option anyway. As a nightclub owner or manager, you would never want your customers pouring and mixing their own concoctions. Every night you would have that one person in the group that would inevitably ruin the party for everyone else. They would pour their drinks super strong and they would become intoxicated way too fast.  

You can’t just put the bottles on the tables though, and walk away. Rules are rules, but if the bottles were left unattended, trouble would ensue. You could buy expensive old fashioned tables that have locking compartments for the liquors, but that would eat into your profits. The better, smarter solution is to equip your wait staff with the EASy bottle system. This includes bottle locks that attach to almost any size liquor bottle and secures them shut. The waitress can monitor the number of drinks each person in the group is served and watch for anyone becoming intoxicated. It would be unethical and immoral, not to mention illegal, to continue to serve someone alcohol that is already drunk. With bottle service, that problem is much easier to control.  

The cost of a DWI to a customer is huge. The fines, lawyer fees, increased cost of insurance, and any liability charges are just a few contributors. The bar or nightclub that served that person can be held equally financially responsible in many states, if it can be proven that your staff continued to serve them after they had too much to drink. When you add bottle service, it can also be seen as a service to your community. It’s not the same as donating time to adopt-a-highway, but it does show that your business cares about your patrons. If you are able to monitor and realize that someone has had too much, you can quickly and easily call a service provider to get them home safely.  

When you consider the high profit margin of the top shelf liquor bottle sales and added customer safety, the benefits of offering bottle service are clear.

For more information about the benefits of Bottle Service, contact us or call 1.770.426.0547

Business Booms With Bottle Service

Nightclubs and bars, like any other business operate because there is a demand for the service they offer. It may be the local bar down the street or swanky nightclubs catering to those who want to mingle, listen and dance to music and usually drink alcoholic beverages. Most customers in these establishments do drink and behave themselves. Some people seek a V.I.P. experience and will pay extra for themselves and a group of friends to receive exclusive attention. Bottle Service is an offering in which a customer makes reservations and pays for a table or dedicated services of a waitress or waiter. Customers benefit by not being required to pay a cover charge and they receive special treatment that is not available to the average patron.  Club and bar owners benefit because, as part of the package, they require the customer or group to buy a bottle or bottles (if they set a required minimum) of an alcoholic beverage.  The club owner can increase the price of the bottle(s) significantly, and of course add to the profit they will make. 

There is a concern among some in the community that businesses offering Bottle Service increase the likelihood of patrons overindulging and getting drunk. There have been lawsuits in a number of states where clubs are being targeted because of the number of calls requiring police response. While there may be some legitimacy in the concerns of state liquor commissions, local governments and police officials, businesses can ease those concerns with the use of bottle locks. If made a part of a pre-arranged agreement, the club can attach a bottle lock to the bottle(s) they bring to the table and allow the dedicated server to control the drinks. The customers can enjoy their party and leave their table to mingle and dance while the bottle remains at the table with the security of the lock.  

An additional benefit is the ability of a Bottle Service to control the age of those being served. Think about the atmosphere in a large bar or a nightclub. People crowd in at the bar and the bartenders have to serve continuous rounds of drinks. Keeping track of who is actually receiving those drinks can be extremely difficult. It can potentially cause issues of a drink being given to an underage patron. There is the potential risk to the business of incurring fines or even being closed for serving underage minors. Servers with a key to bottle locks can monitor those being issued drinks from the bottles and can avoid the chance of serving an underage party member. It also serves the interest of the establishment to use Bottle Service because it is easier for a server to make a determination if a patron is becoming too intoxicated and make a decision not to open the locked bottle.  In the crowded atmosphere of a bar or nightclub, customers who have had too much to drink may not stand out quickly enough for managers to step in and take control of a situation. Customers may become a nuisance to other patrons or they could become violent and start an altercation, escalating a situation that could have been controlled earlier had someone taken notice. These patrons can be potential liabilities to a club. With tact and politeness a server for a group can partner with management and isolate a situation among their group and prevent someone from becoming a problem to other customers or to the business itself.              

If staff are properly trained and tools such as bottle locks are built into the structure of a Bottle Service business, customers can enjoy a level of service that once was out of their reach. Businesses benefit by the added income and can exercise more control over the activity of a party.  It becomes a win-win situation for everyone.

For more information about Bottle Service contact us or call 1.770.426.0547

Keep The Night Safe And Fun With Bottle Service

Does you bar or nightclub offer bottle service with the addition of the EASy Bottle? If not, let me venture to describe how an average night goes at your place. First of all, your bottle service tables may or may not get booked  up. People have heard the rumors about your business and they aren’t comfortable coming there. Nothing ruins a good night out like gunfire. Bottle service is supposed to offer the patrons an upscale experience, but the drinks are poured a little too freely there too, and there are a lot of fights that get reported. The members of the party are generally expected to split the cost of those top shelf liquors they are required to buy, but there’s the one guy that keeps making his drinks a lot stronger than the others. He is feeling ten foot tall and bulletproof, and of course, he’s got a big mouth to go with that feeling. And of course, this doesn’t even account for the times that minors have been a part of the group and gotten drinks there. Of course, so far those are just rumors, but this will definitely keep away some valuable business. I would never go to a bar where they had got caught serving drinks to people under the legal age. 

That’s all a lot of hypothetical problems, but when you have a group of people that have several bottles of the strong stuff, you are asking for it if you have no control of the situation. With the EASy bottle system in use at your bar or nightclub, you are putting your business back in control. The bottle locks keep the bottles secured until the hostess opens them. She can easily and quickly open the bottles with one hand, and never keep the customers waiting. All the drinks will be poured consistently and evenly so you don’t have that one guy with super strong mixes, and the other people being forced to settle for weak ones. If they are all there to have a good time, and split the cost, then they all have the right to enjoy themselves. This can significantly reduce the threat of fights out on the dance floor and out in the parking lot. If the hostess sees that someone has had too much, she can cut them off. And it takes the threat of having a minor come in undetected right off the table. If the hostess sees someone new come into the party, she can immediately card him or her and ensure your business is following the law. If you were in the latter situation, you could be held responsible for any damages caused if they get into a wreck or any other trouble. 

Bottle service with EASy bottle has another perk you may not have thought about. If you have bottle locks in place, you reduce the risk of losing bottles to dishonest employees as well. Attach them to all your bottles in your storage room, and you’ve got a winning situation back there. It’s like you’ve hired a whole extra security crew without having to pay them or give them benefits. You get all the benefits instead. You see, if your bottles are locked shut, they are useless to a thief. The bottle will break before that bottle lock comes off. Keep the magnet keys protected at all times, and you won’t have to worry about the free booze parties that happen way too often after a nightclub closes and the manager has gone home. Bottle locks keep your valuable extra inventory on the shelves until you need them, and there’s no way for someone to just sneak in and have a drink on the house during their break. This also stops dishonest bartenders from watering down your bottles. 

Keep the trust of your community, give them a good safe time, and protect your inventory. You can’t lose with bottle service and the EASy bottle.

 For more information on Bottle Service, contact us or call 1.770.426.0547 or Bottle-services.net

LIMIT LOSSES IN YOUR BOTTLE SERVICE AREAS

Most of what I write is geared toward the retailer. That’s where my experience is and it’s where I think I can help the most amount of honest, hardworking people. A huge business that I often overlook is the bard and nightclub industry. While these aren’t my particular cups of tea, the potential for losses here are far higher than your average retail store. Bottle Service, especially, can make a club thousands of dollars per week. Transversely, if abused, they can single handedly shut a bar down. 

We all know the pros of a good bottle service. A dedicated VIP area for your high paying clients, where they can truly be treated like royalty. This service of course, comes at a hefty price if you’re willing to pony up for the experience. Selling alcohol by the bottle can see your profits soar to nearly 1000% on a single bottle. A poorly trained bartender can cost you that profit and then some. 

Like any high priced item in a retail store, high priced liquor should be protected. If I owned a bar, I would have all top shelf product secured with a bottle lock. This would prevent the booze from walking out with a dishonest patron or employee. Now obviously, this would be on the backstock and not the liquor on the bar. How long would it take for a round of shots if the bartender had to keep taking off a bottle lock before each pour?

As far as the bottle service areas and VIP section, there should be certain rules to follow to limit loses. First and foremost, accept payment first. It’s the same reason you have to pay for fuel first. Also, there have been plenty of stories where credit card companies will deny the high charge, and unless your customer has a few hundred bucks in cash, you could end up waiting days on payment. I actually read a news article on this just a few days ago.

On that instance, a patron was entertaining a few clients at a local bar. They were enjoying the bottle service offered by the club and at the end of the night, the bar ran his credit card. His bank initially declined the $1,000 charge as potentially fraud. Before the patron could make things right, he was hauled off to jail for felony theft. Now this patron has a record he has to work to clear and this club will undoubtedly gain some negative attention. This could’ve been prevented if the club would’ve ran the card PRIOR to beginning the service. 

If you own or manage your own bar, you know just how profitable alcohol can be. There really isn’t an item in a retail store that comes close to the level of profitability that a single bottle of top shelf alcohol has. So it’s only natural that you take some common sense steps to prevent losses in your bar. Whether it be a few “best practices” with your VIPs, or a few bottle locks to prevent theft, making a few simple changes can bolster your profits tenfold. 

For more information Bottle Service, contact us or call 1.770.426.0547