Nightclubs and bars, like any other business operate because there is a demand for the service they offer. It may be the local bar down the street or swanky nightclubs catering to those who want to mingle, listen and dance to music and usually drink alcoholic beverages. Most customers in these establishments do drink and behave themselves. Some people seek a V.I.P. experience and will pay extra for themselves and a group of friends to receive exclusive attention. Bottle Service is an offering in which a customer makes reservations and pays for a table or dedicated services of a waitress or waiter. Customers benefit by not being required to pay a cover charge and they receive special treatment that is not available to the average patron. Club and bar owners benefit because, as part of the package, they require the customer or group to buy a bottle or bottles (if they set a required minimum) of an alcoholic beverage. The club owner can increase the price of the bottle(s) significantly, and of course add to the profit they will make.
There is a concern among some in the community that businesses offering Bottle Service increase the likelihood of patrons overindulging and getting drunk. There have been lawsuits in a number of states where clubs are being targeted because of the number of calls requiring police response. While there may be some legitimacy in the concerns of state liquor commissions, local governments and police officials, businesses can ease those concerns with the use of bottle locks. If made a part of a pre-arranged agreement, the club can attach a bottle lock to the bottle(s) they bring to the table and allow the dedicated server to control the drinks. The customers can enjoy their party and leave their table to mingle and dance while the bottle remains at the table with the security of the lock.
An additional benefit is the ability of a Bottle Service to control the age of those being served. Think about the atmosphere in a large bar or a nightclub. People crowd in at the bar and the bartenders have to serve continuous rounds of drinks. Keeping track of who is actually receiving those drinks can be extremely difficult. It can potentially cause issues of a drink being given to an underage patron. There is the potential risk to the business of incurring fines or even being closed for serving underage minors. Servers with a key to bottle locks can monitor those being issued drinks from the bottles and can avoid the chance of serving an underage party member. It also serves the interest of the establishment to use Bottle Service because it is easier for a server to make a determination if a patron is becoming too intoxicated and make a decision not to open the locked bottle. In the crowded atmosphere of a bar or nightclub, customers who have had too much to drink may not stand out quickly enough for managers to step in and take control of a situation. Customers may become a nuisance to other patrons or they could become violent and start an altercation, escalating a situation that could have been controlled earlier had someone taken notice. These patrons can be potential liabilities to a club. With tact and politeness a server for a group can partner with management and isolate a situation among their group and prevent someone from becoming a problem to other customers or to the business itself.
If staff are properly trained and tools such as bottle locks are built into the structure of a Bottle Service business, customers can enjoy a level of service that once was out of their reach. Businesses benefit by the added income and can exercise more control over the activity of a party. It becomes a win-win situation for everyone.
For more information about Bottle Service contact us or call 1.770.426.0547