In Part 1 of this series on Sensormatic security labels I discussed some problems that can be encountered with certain electronic article surveillance systems and labels. From phantom alarms at the doors to having to try to work with large labels there are can be disadvantages associated with some systems. On the other hand there are clear advantages to using Sensormatic security systems. After nearly 17 in Retail Loss Prevention I have had personal experience using different labels, tags and towers. I saw how effective the Sensormatic labels were in protecting merchandise.
This is a short list of what makes the Sensormatic security labels my preferred choice in anti-theft soft tags:
• Right out of the gate is the size of the Sensormatic labels. Whether we are talking about the Sensormatic AP Sheet Labels or the HBC Labels, these tags have a small footprint and take up little space on a piece of merchandise. This means that there are more small items that can be tagged than might have been possible with traditional radio frequency (RF) labels.
• Where RF electronic article surveillance labels are limited in the numbers of products they can be used on, the acoustic magnetic (AM) labels are virtually unlimited. AM labels are not affected by foils or metals so products such as foil gift wraps, foil gift bags, and even bicycles can be protected with a label.
• Because AM labels are not affected by metal, metal shopping carts are not problems for tagged merchandise. Metal shopping carts by their design can interfere with radio waves and disrupt the frequency of RF labels. AM labels are not impacted by this so retailers need not be concerned about what materials their buggies are made out of. Professional shoplifters occasionally use foil lined bags called booster bags to shoplift. These bags are intended to render RF labels useless so they won’t be detected as merchandise in a foil lined bag is carried out of a store. Again, AM labels are not affected by these bags and can still be detected by alarm pedestals.
• AM labels can withstand high humidity levels for certain periods of time without the effectiveness of the tag being impacted. They can also be stored for up to 96 hours in temperatures not exceeding 122 degrees Fahrenheit. This may not seem like a big deal at first but if labels are transported in delivery trucks temperatures and humidity can get high. Having labels that can stand up to these conditions and not lose their potency is an important feature that should not be underestimated by a retailer.
• Finally, and this is probably one of the most important differences in my opinion, Sensormatic’s labels can be reactivated with the Sensormatic Hand Wand.
Each of these are great reasons for investing in Sensormatic security labels but I really want to focus on the last point about reactivation.
When merchandise with an RF label is detuned at the point of sale that label is neutralized and can’t be used again. That is okay if all of your sales are final but we all know that merchandise returns are going to happen. So what happens when the merchandise is brought back and the packaging has an RF label still attached? Based on my experiences I will tell you that in the majority of cases nothing will happen. A new tag cannot be placed on top of an old tag and to be frank most retailers won’t even think about trying to place a new tag on a returned product. That means if the merchandise is in re-sellable condition it is going back out unprotected. It may look like it is tagged but it won’t work if someone decides to try to steal it. With the ability to reactivate Sensormatic security labels a retailer only needs to the Sensormatic Hand Wand available at the return desk to ensure product is secure and ready to be re-stocked.
As I have explained there are sound reasons for choosing to use Sensormatic security labels over other brands. They are proven to stop shoplifting and can be used in situations that would negate the effectiveness of other tags. Don’t take chances on electronic article surveillance labels that may deteriorate due to climate conditions or may not be active any longer. You can count on Sensormatic labels to help in keeping shortage low.
Need information on Sensormatic security labels? Give us a call at 1.770.426.0547 now.