Lack of Checkpoint Labels Leads To A Trickle Down Theory

On occasion when I am discussing my Loss Prevention experience with others the question usually arises, “You must have some interesting stories to tell?” As a matter of fact, I do have a couple that I enjoy sharing. I was never of the mindset that someone should be allowed to get away with shoplifting. As long as there was nothing more pressing happening in the store I expected my Loss Prevention team to stop all shoplifters (within company guidelines) or if it was a small item, to make every effort to deter theft. One area we were having a lot of petty theft in was our collector cards near the end of the checkout lanes. There was a popular collector card series out at the time, based on a children’s television cartoon that was the object of many juvenile shoplifters. We tagged our boxed sets of cards with Checkpoint labels to stop shoplifting but we did not do so with individual card packs due to the quantities we carried and some were source tagged by the vendor inside the packaging.

Let me briefly take a moment to mention what the Checkpoint labels are. Labels come in a number of styles, but they are “soft” tags that are designed with a circuit in the tag that is designed to work with the radio frequency of a Checkpoint security system electronic article surveillance antenna (EAS). The labels are placed on merchandise at the store and in some cases by vendors who “source tag” merchandise inside the packaging. Tags are “turned off” when passed over deactivation pads at the point of sale, usually integrated in the point of sale scan beds. When someone attempts to steal merchandise that is tagged, the tag is not deactivated and will set off the EAS antenna alarms.

So, one day I was walking through the store doing audits on high theft merchandise and I heard the sound of cellophane being torn open, one of those things that always perked up my ears. I started to walk down the back row of the area I was in and noticed a young boy, perhaps 5 or 6 years old standing in an aisle with his back to me. He was opening some type of packaging, but I had not seen him select anything although I could guess it was one of our collectable card packs. It was merely my intention to simply stop shoplifting by startling him and getting him to put the cards down and leave. I walked up behind the young fella and said, “Hello”. He turned to look at me with a petrified look on his face. I looked at the cards in his hand, and the torn packaging and asked what kind of cards he had. The boy did not respond, his mouth was hanging open and his eyes were wide.  I asked again about the cards in his hands and then I heard something that sounded like water spilling on the tile floor. I looked down and wouldn’t you know it, the young man was urinating himself and on our floor. Being a parent myself, I was sympathetic and asked for assistance in a spill cleanup and took the boy to the front where I paged for his mother. Mom came up and I explained what had happened. I let her know I thought the he may have learned his lesson and said he was probably embarrassed enough at having wet himself. Mom apologized for her son, bought him a pair of jeans and left.  

It has been my experience that when merchandise has Checkpoint labels on them and they are placed in a visible location on a package, they have a strong deterrent value and can stop shoplifting. In my case above, there was no visible label and even had there been the young man may not have been old enough to be deterred, but an adult may have been.

Need more information on Checkpoint labels? Give us a call at 1.770.426.0547 now.