Checkpoint label-4 WC blog 75
EAS labels-5
Stop Shoplifting-3
Electronic Article Surveillance-3
Make It Clear Thieves Are Not Welcome – Use 3210 Clear Checkpoint Labels
I recall the days when I worked as a Loss Prevention Manager and part of my job responsibilities included ensuring our merchandise protection strategies were properly employed. This included the training of a Merchandise Protection Team Member and my Loss Prevention Team Members who would assist in tagging and securing product. We had a lot of product we tagged, compact discs, video game software, computer software, digital video discs, health and beauty products, and so on. At the time we were using EAS labels (electronic article surveillance) that were solid white and had corporate information printed on them. I had to make sure that as my team tagged merchandise, as much as possible, product information and warnings were not covered up. Certainly you could never cover up a barcode that just caused havoc at the register (and an uncomfortable conversation with the store manager for me). In many cases this was a challenging task, especially if you consider the size of some health and beauty products and the lengthy warnings and usage directions on those products. There were even items I would like to have tagged, but the tags we had were too large and simply would not fit. Other items we would tag were rounded, such as large vitamin bottles. We did tag them but trying to get those tags to curve to fit the bottles was tricky. Checkpoint labels have evolved over the years. There are now options available that make it an effective tool to stop shoplifting of almost any product.
One Checkpoint label now available is the 3210 Clear EP Label. This label offers the protections afforded by larger, more traditional EAS labels but they have a clear, see through window that other EAS labels don’t have. These tags are also extremely small and can be placed on some of the smallest cosmetic products, such as lipsticks and mascara bottles. The window of the tag can be placed over a barcode and the barcode can still be scanned (no more uncomfortable conversations with a store manager!). Often cosmetics were a high shortage department for our store because we could not protect the products adequately to stop shoplifting. The items tend to be very small so concealment is easy, dropping them into purses or shopping bags or simply slipping them into pants pockets. Many Loss Prevention teams don’t make apprehensions for cosmetic theft alone because the merchandise is so small and there is a significant chance to make a bad stop. Now with the 3210 Clear EP label, should a shoplifter attempt to steal a piece of merchandise they are going to set off the electronic article surveillance antennas as they try to exit the store.
Being small does not make this Checkpoint label any less effective than other EAS labels. In fact, should a store use Checkpoint’s Evolve Electronic Article Surveillance platform, the performance of the 3210 Clear EP Label is increased up to 60%. As I consider the benefits of these labels, I know from experience that professional shoplifters depend on speed and stealth to be able to hit stores multiple times. They don’t want to risk an EAS alarm as they exit a store so they either try to avoid merchandise tagged with EAS labels or they try to remove labels. If they are stealing cosmetics, they are not counting on having to try to remove multiple little labels before concealing the products. The deterrence value of the 3210 label is going to stop shoplifting, or at least a large amount of it.
Your business may carry small products from medicines to cosmetics and until now you may not have been able to do much to prevent shortage due to theft. Today you can stop theft shrinkage by tagging your products with 3210 Clear Checkpoint label. Make it “clear” to thieves they aren’t welcome in your store.
For more information on Checkpoint labels contact us or call 1.770.426.0547
I recall the days when I worked as a Loss Prevention Manager and part of my job responsibilities included ensuring our merchandise protection strategies were properly employed. This included the training of a Merchandise Protection Team Member and my Loss Prevention Team Members who would assist in tagging and securing product. We had a lot of product we tagged, compact discs, video game software, computer software, digital video discs, health and beauty products, and so on. At the time we were using EAS labels (electronic article surveillance) that were solid white and had corporate information printed on them. I had to make sure that as my team tagged merchandise, as much as possible, product information and warnings were not covered up. Certainly you could never cover up a barcode that just caused havoc at the register (and an uncomfortable conversation with the store manager for me). In many cases this was a challenging task, especially if you consider the size of some health and beauty products and the lengthy warnings and usage directions on those products. There were even items I would like to have tagged, but the tags we had were too large and simply would not fit. Other items we would tag were rounded, such as large vitamin bottles. We did tag them but trying to get those tags to curve to fit the bottles was tricky. Checkpoint labels have evolved over the years. There are now options available that make it an effective tool to stop shoplifting of almost any product.
One Checkpoint label now available is the 3210 Clear EP Label. This label offers the protections afforded by larger, more traditional EAS labels but they have a clear, see through window that other EAS labels don’t have. These tags are also extremely small and can be placed on some of the smallest cosmetic products, such as lipsticks and mascara bottles. The window of the tag can be placed over a barcode and the barcode can still be scanned (no more uncomfortable conversations with a store manager!). Often cosmetics were a high shortage department for our store because we could not protect the products adequately to stop shoplifting. The items tend to be very small so concealment is easy, dropping them into purses or shopping bags or simply slipping them into pants pockets. Many Loss Prevention teams don’t make apprehensions for cosmetic theft alone because the merchandise is so small and there is a significant chance to make a bad stop. Now with the 3210 Clear EP label, should a shoplifter attempt to steal a piece of merchandise they are going to set off the electronic article surveillance antennas as they try to exit the store.
Being small does not make this Checkpoint label any less effective than other EAS labels. In fact, should a store use Checkpoint’s Evolve Electronic Article Surveillance platform, the performance of the 3210 Clear EP Label is increased up to 60%. As I consider the benefits of these labels, I know from experience that professional shoplifters depend on speed and stealth to be able to hit stores multiple times. They don’t want to risk an EAS alarm as they exit a store so they either try to avoid merchandise tagged with EAS labels or they try to remove labels. If they are stealing cosmetics, they are not counting on having to try to remove multiple little labels before concealing the products. The deterrence value of the 3210 label is going to stop shoplifting, or at least a large amount of it.
Your business may carry small products from medicines to cosmetics and until now you may not have been able to do much to prevent shortage due to theft. Today you can stop theft shrinkage by tagging your products with 3210 Clear Checkpoint label. Make it “clear” to thieves they aren’t welcome in your store.
For more information on Checkpoint labels contact us or call 1.770.426.0547
