Checkpoint Tags and Checkpoint Labels are designed for one thing- to prevent theft, be deactivated quickly and to signal shoplifting in progress. If, for any reason, these Checkpoint Systems components fail on their intended use, they would not be worth the investment.
How many of us have seen customers set off an EAS alarm as they were exiting the store? Probably most of us have. No matter how commonplace it is for anyone working within the retail industry, for a customer it can be an extremely embarrassing situation. Potentially one where the customer may not come back simply because of this embarrassment at the hands of the EAS system.
On the other hand, I have personally apprehended shoplifters who were stealing merchandise that had the EAS tags still on. Sometimes the shoplifter was using a blocker, other times the tags were cheap and defective. In both situations, the EAS devices and the security system did not do what it needed to do.
Checkpoint Systems have worked tirelessly to develop several new products that address these particular complaints. Faster and more accurate deactivation of Checkpoint Systems components help to reduce embarrassing false alarms. This also helps the shoplifters understand that the fewer accidental alarms cluttering up the exits means that what alarms are left actually are legitimate ones from shoplifters.
Shoplifters will not have a better chance of being detected by employees. Additionally, these new Checkpoint Systems are including technology that registers and detects a shoplifters jamming device. A jamming device is usually a tool to help block the signals that come from an EAS system. Common forms of jammers are foil lined bags or coat pockets- referred to as bolsters or boosters.
Checkpoint Tags and Checkpoint Labels are designed for one thing- to prevent theft, be deactivated quickly and to signal shoplifting in progress. If, for any reason, these Checkpoint Systems components fail on their intended use, they would not be worth the investment.
How many of us have seen customers set off an EAS alarm as they were exiting the store? Probably most of us have. No matter how commonplace it is for anyone working within the retail industry, for a customer it can be an extremely embarrassing situation. Potentially one where the customer may not come back simply because of this embarrassment at the hands of the EAS system.
On the other hand, I have personally apprehended shoplifters who were stealing merchandise that had the EAS tags still on. Sometimes the shoplifter was using a blocker, other times the tags were cheap and defective. In both situations, the EAS devices and the security system did not do what it needed to do.
Checkpoint Systems have worked tirelessly to develop several new products that address these particular complaints. Faster and more accurate deactivation of Checkpoint Systems components help to reduce embarrassing false alarms. This also helps the shoplifters understand that the fewer accidental alarms cluttering up the exits means that what alarms are left actually are legitimate ones from shoplifters.
Shoplifters will not have a better chance of being detected by employees. Additionally, these new Checkpoint Systems are including technology that registers and detects a shoplifters jamming device. A jamming device is usually a tool to help block the signals that come from an EAS system. Common forms of jammers are foil lined bags or coat pockets- referred to as bolsters or boosters.
Using people counting systems offers valuable insight into your customer traffic. The VisiPlus system specifically tracks the number of customers that come in and breaks the corresponding reports down to days of the week and each hour of those days. This information can now be turned into effective marketing tools for your business.
By evaluating your customer traffic through people counting systems you have statistical evidence of your customers shopping habits. This is important to you because this data can be turned into a valuable resource for marketing. Effective marketing is quintessential to increasing revenue without increasing other operating costs.
If your VisiPlus reports show that you are open at 9 AM Saturday morning, but have a very low traffic count until noon, why not create an early bird special promotion to drive sales during the otherwise slow morning? You are already prepared to have utilities going and staff to cover this time frame. If you can create an email or social media buzz to generate customer traffic, you have minimized any additional costs, and capitalized on the costs you are already incurring.
Another way to use your VisiPlus report is to take a look at the actual traffic to evaluate if you need a change in your store hours. In the previous example, the store had three hours of negligible sales and customers. When they looked at the actual customers accounted for by the people counting systems, they learned that the store didn’t have any customers until 11 AM.
By opening two hours later, the store decreased payroll and operating expenses that were being wasted. Since they did not have any customers, there was no backlash against a later opening time. In fact, the store had more positive customer feedback since there were now additional employees available during the busier shopping times.
Using people counting systems offers valuable insight into your customer traffic. The VisiPlus system specifically tracks the number of customers that come in and breaks the corresponding reports down to days of the week and each hour of those days. This information can now be turned into effective marketing tools for your business.
By evaluating your customer traffic through people counting systems you have statistical evidence of your customers shopping habits. This is important to you because this data can be turned into a valuable resource for marketing. Effective marketing is quintessential to increasing revenue without increasing other operating costs.
If your VisiPlus reports show that you are open at 9 AM Saturday morning, but have a very low traffic count until noon, why not create an early bird special promotion to drive sales during the otherwise slow morning? You are already prepared to have utilities going and staff to cover this time frame. If you can create an email or social media buzz to generate customer traffic, you have minimized any additional costs, and capitalized on the costs you are already incurring.
Another way to use your VisiPlus report is to take a look at the actual traffic to evaluate if you need a change in your store hours. In the previous example, the store had three hours of negligible sales and customers. When they looked at the actual customers accounted for by the people counting systems, they learned that the store didn’t have any customers until 11 AM.
By opening two hours later, the store decreased payroll and operating expenses that were being wasted. Since they did not have any customers, there was no backlash against a later opening time. In fact, the store had more positive customer feedback since there were now additional employees available during the busier shopping times.
If you have worked in the loss prevention industry for any length of time, you have probably heard all of the jokes. Loss Prevention is often called “Lost Sales”, “Customer Prevention”, or “Sales Prevention”. The poor reputation of loss prevention has come from years of security products and solutions that are only one sided, and have not been customer friendly. Checkpoint Security Systems is making a notable change to be more customer friendly, and less security driven.
One of the biggest customer deterrents is to lock away merchandise. Every retail industry from home improvement to apparel to specialty markets saw a significant decrease in sales and customer satisfaction when merchandise was locked up. Checkpoint Security Systems has such a wide variety of customer friendly security solutions that actually help enhance customer satisfaction.
Without the need to physically lock up merchandise, customers can now freely shop the products they want. However, open merchandising does lend itself to the potential for shoplifters to take advantage of the situation. Remember Checkpoint Security Systems? This is where they come in to play.
Checkpoint Security Systems offers a wide range of Checkpoint Labels and Checkpoint Tags that can be applied in a variety of settings. They have worked to create Checkpoint Labels and Checkpoint Tags that are specific to your merchandise, and also promise effective security solutions.
These Checkpoint Labels and Checkpoint Tags are made of a higher quality material and construction with better technology. That means that their anti theft devices are less likely to be defeated, and are more likely to be deactivated or removed easily at the point of checkout.
When you combine all of the benefits of Checkpoint Labels and Checkpoint Tags, you will see how they are not just for inventory security, but are also for customer satisfaction.
If you have worked in the loss prevention industry for any length of time, you have probably heard all of the jokes. Loss Prevention is often called “Lost Sales”, “Customer Prevention”, or “Sales Prevention”. The poor reputation of loss prevention has come from years of security products and solutions that are only one sided, and have not been customer friendly. Checkpoint Security Systems is making a notable change to be more customer friendly, and less security driven.
One of the biggest customer deterrents is to lock away merchandise. Every retail industry from home improvement to apparel to specialty markets saw a significant decrease in sales and customer satisfaction when merchandise was locked up. Checkpoint Security Systems has such a wide variety of customer friendly security solutions that actually help enhance customer satisfaction.
Without the need to physically lock up merchandise, customers can now freely shop the products they want. However, open merchandising does lend itself to the potential for shoplifters to take advantage of the situation. Remember Checkpoint Security Systems? This is where they come in to play.
Checkpoint Security Systems offers a wide range of Checkpoint Labels and Checkpoint Tags that can be applied in a variety of settings. They have worked to create Checkpoint Labels and Checkpoint Tags that are specific to your merchandise, and also promise effective security solutions.
These Checkpoint Labels and Checkpoint Tags are made of a higher quality material and construction with better technology. That means that their anti theft devices are less likely to be defeated, and are more likely to be deactivated or removed easily at the point of checkout.
When you combine all of the benefits of Checkpoint Labels and Checkpoint Tags, you will see how they are not just for inventory security, but are also for customer satisfaction.
