Checkpoint Labels and Cigarettes
Walk into any grocery store, corner gas station, big box retailer or pharmacy and you’ll see one thing in common. A Checkpoint Security System and cigarettes behind the counter. As retailers, we always say that you can’t sell something if it’s locked behind glass. So why is this true of cigarettes? What do you think would happen if all retailers put cigarettes on the floor where they were easily accessible to the customers? I think a lot of stores would quickly go bankrupt… personally.
It’s not as if you can simply stick a Checkpoint Label on the box and expect them not to be stolen. Obviously, there are states laws that regulate the sale of this product, and I’m sure that has something to do with how they’re displayed to the customer, but I’m sure theft also plays a part in that as well. One thing I noticed (my dad’s a smoker) is that that store where he purchases from uses a Checkpoint Label on the box, even though their access is strictly controlled. Interesting idea, so I reached out to a few of my peers to gain a little insight, since my company does not dabble in tobacco products.
Even with a Checkpoint System in place, you can still be a victim to loss when it comes to tobacco products. You can have an employee steal thousands, or you can be the victim of a burglary. Interestingly enough, “dollar stores” that carry tobacco product experience burglaries on a daily, well nightly, basis. There’s almost nothing you can do to stop a burglary, but leveraging your Checkpoint System to help track those thieves is a sure way to go.
There have been quite a few cases in my state where investigators have been able to track stolen goods, cigarettes including, because the retailer used a customized Checkpoint Label that included their store and store number. Not only can this tell law enforcement what company a stolen item came from, but it can actually narrow it down to a specific store. This is what the police need in order to prosecute this individuals, and something as simple as a Checkpoint Label is helping police do just that.
For more information, contact us at Antishoplifting.net, or call 1.770.426.0547