Electronic Article Surveillance – 3 WC Blog 701
Stop Shoplifting -3
“Safer” Ways To Stop Shoplifting
As someone who has been involved in retail loss prevention as an associate and a manager I have been using electronic article surveillance products for better than 28 years. I have used different styles of tags and labels over the course of my career. One problem I have found with tagging of merchandise is some pegged items can present challenges. Lower price point products may be easy to protect with a soft label. Slap it on, don’t cover any critical information such as a warning label and you are good to go. For other things you want more protection but wraps don’t work well to stop shoplifting. There may be a long cardboard peg hook tab that only folds over and prevents a wrap from being properly tightened down. When this happens the wrap can be slipped off of the merchandise and makes it an easier target for thieves. So are there any solutions? You could lock up those expensive items in a locking display case that’s a pretty safe alternative. That strategy does have problems and the biggest is inconvenience. It is inconvenient to your customers, to your staff and can result in lost sales. There is a better alternative and that is the use of Sensormatic Flexible Safers to protect these items.
Safers sound secure and they should since they are designed by one of the leaders in retail anti-theft technology. Made of layers of strong, lightweight plastics laminated together and possessing electronic article surveillance technology these anti-theft devices provide powerful deterrence to criminal activity. If the item you want to protect is small they give size to it. Crooks like to take things that are small and have some value. They look for items that can be resold, traded for drugs or fraudulently returned and make some money for their effort. As an example, a thief isn’t going to steal a $2 box of Crayola colored pencils from your store if they can steal a $20 box of Prisma colored pencils. Both are peg hook items and I have even tried to place a security wrap on a metal box of Prisma pencils. It is not easy and to be honest the Safer would be a more secure alternative since the wrap has to be worked around the peg hook tab. The safer allows the item to be placed inside the device and the safer is secured. Patrons can pick up the merchandise, look at the item, read about the product but if they try to walk out with it the Safer sets off the Sensormatic electronic alarm system near the front doors. The safer and the towers are often enough to stop shoplifting but when that occasional kleptomaniac decides to try to sneak something out anyways the alarm system sounds. Employees respond to alarms at the doors and recover merchandise and prevent the loss to the store.
The question then is if the shoplifter is deterred by the Safer won’t they try to steal those $2 Crayola pencils as an alternative? That is a very real possibility if you don’t take the time to protect all of your merchandise. If I was giving advice to a store owner I would suggest that the cheaper merchandise be tagged with a Sensormatic electronic article surveillance label. Use Flexible Safers and hard tags on your higher price point items. I don’t have the ability to address every type of retailer and their needs in this article. There are so many different types of retailers out there that each should have specialized assistance to get sound advice for their particular store. Based on my experience as a Loss Prevention Manager I would recommend Loss prevention Systems, Inc. as a resource with the trained staff that can answer questions for your store.
So back to my original point, some items are just plain ol’ ornery when it comes to protecting them, especially pegged goods. You don’t want to lock them up because your team is going to constantly make trips to the stockroom or the customers will just get irritated when they can’t get help to get the merchandise and they will leave. The price of the item may be a cause for concern to you that a security label is not sufficient to dissuade a crook. The Flexible Safer is the solution for you. You keep your merchandise available to your honest customers while at the same time you stop shoplifting. It’s a win-win solution for everyone but the bad guy.
Don’t allow shoplifters to frustrate the way you display merchandise. Also don’t let their actions create hassles for your employees or your customers. Use Flexible Safers and put out all the pegged items you want to drive sales.
Electronic Article Surveillance is important and we can help you with it. Call 1.770.426.0547 and let’s talk.
As someone who has been involved in retail loss prevention as an associate and a manager I have been using electronic article surveillance products for better than 28 years. I have used different styles of tags and labels over the course of my career. One problem I have found with tagging of merchandise is some pegged items can present challenges. Lower price point products may be easy to protect with a soft label. Slap it on, don’t cover any critical information such as a warning label and you are good to go. For other things you want more protection but wraps don’t work well to stop shoplifting. There may be a long cardboard peg hook tab that only folds over and prevents a wrap from being properly tightened down. When this happens the wrap can be slipped off of the merchandise and makes it an easier target for thieves. So are there any solutions? You could lock up those expensive items in a locking display case that’s a pretty safe alternative. That strategy does have problems and the biggest is inconvenience. It is inconvenient to your customers, to your staff and can result in lost sales. There is a better alternative and that is the use of Sensormatic Flexible Safers to protect these items.
Safers sound secure and they should since they are designed by one of the leaders in retail anti-theft technology. Made of layers of strong, lightweight plastics laminated together and possessing electronic article surveillance technology these anti-theft devices provide powerful deterrence to criminal activity. If the item you want to protect is small they give size to it. Crooks like to take things that are small and have some value. They look for items that can be resold, traded for drugs or fraudulently returned and make some money for their effort. As an example, a thief isn’t going to steal a $2 box of Crayola colored pencils from your store if they can steal a $20 box of Prisma colored pencils. Both are peg hook items and I have even tried to place a security wrap on a metal box of Prisma pencils. It is not easy and to be honest the Safer would be a more secure alternative since the wrap has to be worked around the peg hook tab. The safer allows the item to be placed inside the device and the safer is secured. Patrons can pick up the merchandise, look at the item, read about the product but if they try to walk out with it the Safer sets off the Sensormatic electronic alarm system near the front doors. The safer and the towers are often enough to stop shoplifting but when that occasional kleptomaniac decides to try to sneak something out anyways the alarm system sounds. Employees respond to alarms at the doors and recover merchandise and prevent the loss to the store.
The question then is if the shoplifter is deterred by the Safer won’t they try to steal those $2 Crayola pencils as an alternative? That is a very real possibility if you don’t take the time to protect all of your merchandise. If I was giving advice to a store owner I would suggest that the cheaper merchandise be tagged with a Sensormatic electronic article surveillance label. Use Flexible Safers and hard tags on your higher price point items. I don’t have the ability to address every type of retailer and their needs in this article. There are so many different types of retailers out there that each should have specialized assistance to get sound advice for their particular store. Based on my experience as a Loss Prevention Manager I would recommend Loss prevention Systems, Inc. as a resource with the trained staff that can answer questions for your store.
So back to my original point, some items are just plain ol’ ornery when it comes to protecting them, especially pegged goods. You don’t want to lock them up because your team is going to constantly make trips to the stockroom or the customers will just get irritated when they can’t get help to get the merchandise and they will leave. The price of the item may be a cause for concern to you that a security label is not sufficient to dissuade a crook. The Flexible Safer is the solution for you. You keep your merchandise available to your honest customers while at the same time you stop shoplifting. It’s a win-win solution for everyone but the bad guy.
Don’t allow shoplifters to frustrate the way you display merchandise. Also don’t let their actions create hassles for your employees or your customers. Use Flexible Safers and put out all the pegged items you want to drive sales.
Electronic Article Surveillance is important and we can help you with it. Call 1.770.426.0547 and let’s talk.